Capital unleash Desktop Johnny on listeners
95.8 Capital FM today announced the arrival of Desktop Johnny - a downloadable version of new Breakfast Show host, Johnny Vaughan, powered by Skinkers technology.
21 April 2004
Created to coincide with Johnny's first week at the popular London radio station, Desktop Johnny will bring the latest gossip and highlights from the show direct to listeners' desktops. Messages will be delivered by an animated version of the presenter, spinning in on his chair, saluting and even getting up and dancing!
David Long, MD of Skinkers commented: "Desktop Johnny is an excellent demonstration of the capabilities of our technology, as it combines the fun of the animated character with the timeliness of desktop alerts, inviting users to listen in at the right time".
Jude Brooks of Capital Interactive said: "Skinkers technology enables us to communicate directly with our listeners. The animations reflect Johnny's anarchic sense of humour and extend the Breakfast Show experience throughout the day".
About Skinkers
Skinkers is the market leader in enterprise communication management platforms. Our solutions ensure ShouldKnow information is delivered to audiences with visibility and impact. ShouldKnow information is important and useful information that audiences need to know e.g. service outages, corporate communications, breaking news etc. Audiences can select what type of ShouldKnow information they would like to receive and what device they would like it sent to (computers, handhelds and mobile phones). Skinkers technology is used by many of the world's leading brands.
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